About us

Giving customers peace of mind for over 100 years

We’re experts in providing specialist warranties, with over 16 million people in 11 countries trusting us to help with their breakdowns.

At our core is a determination to take the worry out of your appliance, boiler and electronic problems. That’s why we specialise in protection plans, where you pay a set price each month for approved repairs from expert engineers.

Our history

For more than 100 years, we’ve been helping customers globally. We started in 1912 by insuring livestock in Western Australia, before moving our HQ to London and broadening our range of general insurance.

In the early 1950s we began insuring TV cathode ray tubes (the Queen’s coronation had made the new technology incredibly popular), before adding kitchen and central heating cover in the ‘70s.

By the early 1990s we were expanding into Europe, opening offices in France, Spain and Germany, so we could better serve our customers. And by the end of the decade our website was letting our customers shop and get a helping hand 24/7.

Today we’re protecting more than 200 different types of electrical item, including state-of-the-art technology like virtual reality headsets, for millions of people in 14 countries.

That means we’re always helping to ensure homes around the world keep running smoothly.